Customer Story

A Partnership Built on Trust and Tangible Results

Benestar Brands & FoodCloudPlus

FoodCloudPlus has been extraordinary in their service. They’re very responsive, very knowledgeable, and always give you a bit more than what you asked for. The level of expertise and dedication they bring to the table is exactly what we need in our organization.

Steve Deafenbaugh,

Vice President of IT, Benestar Brands

Steve Deafenbaugh, VP of IT at Benestar Brands, based in Charlotte, North Carolina, has had a long-standing relationship with FoodCloudPlus. With a background as an ERP consultant and extensive experience in the food industry, Steve understands the intricacies of ERP systems and the value of a reliable technology partner. 

Aligning Values and Delivering Excellence  

For Steve, the values he looks for in technology vendors are agility, responsiveness, and a customer-centric approach. In FoodCloudPlus, he found a partner that not only shared these values but consistently demonstrated them.

“They’re very responsive, very knowledgeable, and always give you a bit more than what you asked for,” Steve notes. This alignment of values has been instrumental in navigating the complex challenges that come with mergers, acquisitions, and the ever-evolving food manufacturing landscape.

A Relationship Forged in Challenges

Steve recalls his initial engagement with Hasen from FoodCloudPlus. “I had just started at Benestar about three years ago. Hasen was part of our EDI support team during the early phases of our EDI implementation. We had just completed an acquisition, and there were numerous projects in the pipeline. The expertise and dedication Hasen and his team brought to the table were exactly what we needed,” Steve reminisces.

Tangible Results That Speak Volumes 

  • Enhanced Decision-Making Through Data: With the challenges posed by the pandemic, especially in freight rates and manufacturing costs, FoodCloudPlus helped Benestar Brands leverage an extensive data warehouse, leading to optimized freight costs and better management of manufacturing expenses. “We’ve made a lot of good decisions based on the information provided. Our CEO was particularly impressed with the quality of insights we were able to derive,” Steve mentions. 
  • Streamlined Operations: The EDI support from FoodCloudPlus enabled Benestar to handle an unprecedented volume of transactions. This ensured smooth operations, even during peak business periods, setting them apart in the competitive food industry landscape. 
  • Cost Savings: By leveraging insights from the data warehouse, Benestar identified significant cost drivers, leading to substantial savings in freight and manufacturing. “The ability to make informed decisions and cut unnecessary costs has been a game-changer for us,” Steve emphasizes. 

Above and Beyond 

Steve fondly recalls an instance where FoodCloudPlus went the extra mile. “During a crucial project with tight deadlines, FoodCloudPlus’s main developer fell ill. Despite his condition, he continued to work from his bed to ensure we met our deadline. It’s this level of commitment that makes them stand out,” Steve says with gratitude. 

In Conclusion 

For Benestar Brands, FoodCloudPlus is not just a vendor but a trusted partner. Their commitment to delivering results, understanding client needs, and going above and beyond has solidified their position as an invaluable asset to Benestar Brands. The journey, marked by challenges, successes, and mutual respect, is a testament to what businesses can achieve with the right partner by their side. 

About FoodCloudPlus Services

We leverage the Microsoft Dynamics 365 Business Central platform and add food-specific functionality through our BC Apps that addresses compliance, food safety, quality, recalls, recipe management, batch processing, staging and spice room management.

FoodCloudPlus has been extraordinary in their service. They’re very responsive, very knowledgeable, and always give you a bit more than what you asked for. The level of expertise and dedication they bring to the table is exactly what we need in our organization.

Steve Deafenbaugh,

Vice President of IT, Benestar Brands